Thursday, February 5, 2009

Screening of Helvetica

AnD - 050209
We screened the highly acclaimed documentary 'HELVETICA' today. It was a good session giving us insights on the importance of understanding and using typefaces for the visual media, and how such a simple yet powerful font was born, used and still reigns as the King of fonts.


  1. nice movie!!!..
    Simple font but lot of thinking behind formation of "Helvetica"
    and most importantly got to know that most of the famous brands have their logo in "Helvetica".