Thursday, February 5, 2009

Screening of Helvetica

AnD - 050209
We screened the highly acclaimed documentary 'HELVETICA' today. It was a good session giving us insights on the importance of understanding and using typefaces for the visual media, and how such a simple yet powerful font was born, used and still reigns as the King of fonts.

http://www.helveticafilm.com/clips.html

3 comments:

  1. nice movie!!!..
    Simple font but lot of thinking behind formation of "Helvetica"
    and most importantly got to know that most of the famous brands have their logo in "Helvetica".
    Cool!!

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